Contact Form

Sticky Contact Form

Consumer Protection (E-Commerce)Rules, 2020

By - King Stubb & Kasiva on March 17, 2023

On 23rd July 2020, the Indian government issued the Consumer Protection (E-Commerce) Rules, 2020 to protect customers from unethical practices widespread in the e-commerce sector. In this newsletter, we will look at the key elements of these regulations and how they affect consumers. We hope to highlight the importance of these rules in creating a fair and transparent e-commerce industry by offering a full grasp of them. We will explore the important points of these rules and how they will benefit consumers in this newsletter.


These rules are made up of six essential provisions. They are as follows:

Firstly, e-commerce enterprises are barred from manipulating prices or discriminating against consumers within the same category.

Secondly, these businesses must provide consumers with accurate and complete information about return policies, refunds, exchanges, warranties, guarantees, shipping fees, and other related services.

Thirdly, e-commerce enterprises are prohibited from misleading or deceiving customers by giving inaccurate information about their products or services.

Fourthly, any imported goods or services sold by e-commerce businesses must contain the name and contact information of the importer.

Fifthly, e-commerce enterprises must provide a method for resolving consumer complaints within a reasonable timeframe.

Lastly, these businesses must ensure that any consumer complaints are quickly addressed, and that appropriate action is taken against any breach of consumer rights. These regulations are intended to foster a fair and transparent e-commerce environment that benefits both consumers and businesses.


By encouraging transparency and accountability in the sector, the new e-commerce rules in India aim to establish fair competition and protect consumers’ interests. Following these rules is critical for organizations in the e-commerce industry to avoid legal ramifications and maintain customer trust. These rules are a step in the right direction toward providing a level playing field for all players in the e-commerce industry.

Liked this Article ?

Join our list to receive more such updates

Subscription Form

By entering the email address you agree to our Privacy Policy.


King Stubb & Kasiva

Offices In - New Delhi | Bangalore | Mumbai
Chennai | Hyderabad | Kochi | Pune | Mangalore

Subscription Form